Chitika: iPad usage still far outweighs tablet competitors
Mobile ad network Chitika has released a report that says the iPad is still far, far ahead in terms of web usage over any other tablets out there. All you need to really know here is that the iPad isn't even on the chart above -- the chart above shows average impressions on tablets per 100 impressions on the iPad, which means that the highest figure up there, from the Amazon Kindle Fire, has only 4.88 impressions per every hundred impressions on the iPad.
That's pretty crazy -- the iPad isn't just winning in terms of tablet usage, it's very much dominating. These competing tablets are growing in terms of usage (the Kindle Fire rose by about 20 percent since earlier this month, and Samsung's Galaxy line rose by about 0.3 percent). But those growth rates, in terms of numbers, are tiny compared to the huge audience that's browsing the web on the iPad.
And while the numbers have yet to come out, of course, there's no question the iPad mini has only made that audience even larger this holiday season. Apple has a huge lead in the tablet market at this point, and while it certainly can't last forever, it will likely be around for a while.
[via Mashable]
Chitika: iPad usage still far outweighs tablet competitors originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 28 Dec 2012 16:30:00 EST. Please see our terms for use of feeds.
Original Page: http://www.tuaw.com/2012/12/28/chitika-ipad-usage-still-far-outweighs-tablet-competitors/
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